Last Month in Marketing: A Record Number of Pro199 Signups, Process Improvements & World Domination

Inside Unbounce Marketing for June 2014 June was a transitional month. There was a big focus on planning for the second half of 2014, locking down the projects we’d like to move forward with and the hires we think we’ll need. There’s also been a huge focus on process. As the team grows, ownership for projects needs to be disseminated. Process improvements will been critical this month as we prepare Read More...

Last Month in Customer Success: 76 Support NPS, 5h Reply Time, 1,549 Tickets Solved

  About this post: Every month, our Customer Success Team reports on team happenings, support stats, feature requests and customer feedback. The goal is to help our team understand our customers’ pain-points and successes. Ultimately, this post is about giving our customers a voice inside Unbounce. We share these posts so other companies can see how we do things, maybe steal what works, and (hopefully!) tell us what they do better. What’s Read More...

Unbounce at MozCon!

It’s been almost two years since we’ve started focusing on events here at Unbounce. We’ve had a blast coming up with creative ways to engage with our customers and community through conceiving, organizing and sponsoring different events. We set aside a budget every year to sponsor one big conference. This year, we’ve chosen to get involved with MozCon; a huge marketing conference based in Seattle from July 14-16. We picked Read More...

Recipe for a Perfect Storm

TL&DR; Last Friday, the response time for serving pages to Europe-based visitors climbed to unacceptable levels (15 seconds per page or even more), forcing us to temporarily redirect all European traffic to our page serving infrastructure in the US East Coast. A combination of elevated response time from S3 and illegitimate traffic hitting our pages made an implementation weakness in our page server surface and, eventually, lead to this perfect Read More...

Measure Twice, Cut Once: Introducing Usability Testing Into Our Design Process

A few months ago our UX team made the decision to begin implementing usability studies and user interviews into our design process. Even after 5 years in the game this isn’t a huge deal considering Unbounce already has a pretty close connection with it’s customers (our Customer Success team rocks). To ensure we are building what our users want, we take feature requests into account to plan out our product roadmap. Read More...

Last Month in Marketing: Pro Plans +29%, ‘Page Fights’ Hilarity & Baby Badgers

Even though May wasn't our strongest month ever in Marketing, we definitely had fun. Oh and with plenty of lessons learned. All hands were on deck for an experiment we call "Page Fights". Despite our NTS not growing as intensely as they were, Pro plans are steadily climbing! Read More...

Last Month in Customer Success: 76 Support NPS, 4h Reply Time, 1,674 Tickets Solved

About this post: Every month, our Customer Success Team reports on team happenings, support stats, feature requests and customer feedback. The goal is to help our team understand our customers’ pain-points and successes. Ultimately, this post is about giving our customers a voice inside Unbounce. We share these posts so other companies can see how we do things, maybe steal what works, and (hopefully!) tell us what they do better. What’s New? Read More...

NØØb Status: My First Month at Unbounce

Starting a new job can be a very exciting (and scary) experience. Your first week is generally filled with memorizing new names and faces, protocols and job responsibilities – all while attempting to make a great first impression. The first three months are an extension of the interview process, so you need to be on your A game from day one. Talk about pressure! I’ve been on this roller-coaster before, Read More...

Responsive is in the Hands of Real Customers! Progress Update #2

Over 3 months ago I posted a screencast of the prototype we were working on for Responsive, mobile-ready pages in Unbounce. Being our number one requested feature this year, it got a lot of attention and I promised an update as we progressed. Well, I’m excited (like, reeeeally excited) to announce that as of yesterday morning we have officially rolled into an “Alpha” testing stage with a handful of customers building real Read More...

Shed that load or bust!

In September 2013, the Reactive Manifesto was published and, quickly, software developers around the world started to add their signatures to endorse it. Unsurprisingly we all want to build better software, that is applications that behave gracefully when things are normal and also when the fan gets hit. The four main principles listed in the manifesto (represented in the diagram below) are not new but they are conveniently bound together Read More...