Our First Ever Unbounce Meetup
Unbounce Meetup – Vancouver from Unbounce on Vimeo.
Two weeks ago, on Wednesday, Feburary 5th Unbounce hosted it’s very first Unbounce Meetup in Vancouver.
And you might be thinking – a meetup? Big deal. A crazy amount of meetups happen everyday, so why are we writing home about this one in particular?
For us, it was a bit of a milestone. For the past four years we’ve been busy building Unbounce and haven’t hosted an in-person event dedicated to our biggest advocates: our customers, supporters & No. 1 fans. But in the end, it wasn’t about us, or some milestone.
Ultimately, we want to dedicate an evening to you; one that appreciates you, commemorates you and more importantly, allows you to share ideas, swap stories, widen your network and get inspired.
So how did the night go down?
CEO, Rick Perreault welcomed a packed room of 100+ Unbounce customers, team members, supporters and even those interested in Unbounce to The Profile Vancouver to listen, learn and connect. After some tasty treats courtesy of our awesome sponsor SPUD, 8 Unbounce Customers & team members took to the stage to share their online marketing, analytics, testing, design and landing page experiences.
Though speaker presentations varied, there was one common thread: they were our own customers (a few team members too) that live and breathe online marketing everyday. Not all speakers spoke strictly about Unbounce. In fact, many of them didn’t. Although it was an Unbounce meetup, presentations weren’t Unbounce-centric, rather they focused on how our customers leveraged analytics, testing, content, landing pages, webinars and more to become smarter, better marketers.
The Speaker Lineup
Instead of rattling off my own summary of presentations, I thought I’d let our attendee’s do the talking (er, tweeting rather) and recap the event through a small collection of 140 character (or less) bite-sized thoughts. To see the full Twitter recap of the event go to our Vancouver #ubmeetup Storify page. Each guest presenter’s slide deck are linked below too!
Roy McClean
Founder & Managing Partner at Custom Fit Online
Big Picture Analytics & Smart Measurement
Learning the force behind digital analytics from @roymcclean at #ubmeetup #goodstuff. Also top candidate for best yoda impression 2014. — Ian Walker (@walkerian) February 6, 2014
Keegan Morrison
Online Marketer – Nurse Next Door
Getting Value Out Of Your Blog
Getting value out of your blog: what is the #1 question you face on a daily basis? #ubmeetup @nursenextdoor — The Jibe (@thejibe) February 6, 2014
Braden Hoeppner
CMO – Coastal Contacts
What To Test When You Don’t Know What To Test
“Heidi Klum does not perform better than glasses sitting on a table.” Sage advice courtesy @braden #ubmeetup — Gary A (@blogfaced) February 6, 2014
@unbounce @braden awesome!!Whittle out the 20 that are crap by split testing! ‘Buttons on the top /buttons on the bottom!’ #ubmeetup — Adam Jones (@AdamJones85) February 6, 2014
Larrisa Cox
Digital Marketer – EthicalDeal
Subscriber Acquisition Through Landing Page Contests
Clutter is a conversion killer! Truer words were never spoken #ubmeetup@ethicalDealVan
— aliyah jessa (@aliyahmaliyah) February 6, 2014
Brady Josephson
Strategic Director – Charity Express
The Psychology of [Online] Giving
Studies have shown that people are willing to give 75% more when they have the name, age & pic of recipient. @bradyjosephson #ubmeetup
— Unbounce (@unbounce) February 6, 2014
Ryan Engley
Director of Customer Success – Unbounce
Unbounce Best Kept Secrets (SlideShare Not Available)
.@Ryan_Engley epic #mario themed slides at the @unbounce #ubmeetup — Braden Hoeppner (@braden) February 6, 2014
Noel Heaney
Designer – Jostle
Landing Page Design Tips & Tricks
Noel Heaney wins for most elegant presentation deck of the night. Love the use of white space! #ubmeetup
— Kelvin (KC) Claveria (@kcclaveria) February 6, 2014
Oli Gardner Co-Founder & Creative Director – Unbounce Critiquing Your Landing Page – (SlideShare not available)
And now @oligardner unfiltered at the #ubmeetup — Jackie Jagger (@jackie_jagger) February 6, 2014
Put your message *before* your brand – #landingpages with @oligardner #ubmeetup — The Jibe (@thejibe) February 6, 2014
Oh and we were trending in Vancouver!
#ubmeetup is now trending in #Vancouver http://t.co/dmEX90ta01
— Trendsmap Vancouver (@TrendsVancouver) February 6, 2014
Want to connect with Vancouver #ubmeetup attendees? Here’s the twitter list (Thanks Tia!)
Meetup Wrapup
This past Wednesday was awesome in so many ways. Although I’ll be the first to admit it wasn’t perfect (slide hiccups, clicker malfunctions and what have you), it was something for the books. And these Unbounce meetups will only get better from here.
If you’re reading this and thinking: “Damn, I live in Vancouver and somehow missed the memo.” Please join the Vancouver #ubmeetup mailing list here.
And if you’re reading this and thinking: “Damn, I really want an Unbounce Meetup to take place in my city.” Please get in touch with me at meetups@unbounce.com. I’d love to make something happen!
–Stefanie Grieser
Events
PS – Next stop: Seattle – 2014 Super Bowl Champs! If you live in Seattle (or close by) join us for the Seattle Unbounce Meetup on Thursday, March 13th. Know someone who should attend? Feel free to pass along the invite.