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All posts tagged Marketing

Of Montreal: The Case for Satellite Offices

When Unbounce launched a Montreal office in the spring of 2014, it was a big deal. Georgiana, our long-time Director of Marketing, announced she’d be moving back to her hometown to lead the troops. Oli, our globetrotting frontman, would also base himself out east to help spread the Unbounce culture to La Belle Province. Rick, our trusty CEO, wrote an Inside Unbounce post explaining the decision to plant the Unbounce Read More...

The 10 Commandments of Call To Action Conference 2016

Call To Action Conference is coming. For a lot of Unbouncers, CTA Conf is one of the most anticipated events of the year, and with good reason. We’ve gathered 20-cream-of-the-crop speakers to cover a range of digital marketing topics, set up pre-conference workshops to directly educate our awesome customers, and of course, have a healthy range of after-parties as well! The conference has been steadily growing since it started, with Read More...

Team Unbounce at CTA Conf 2015

Unbounce’s 2015 Year in Review

Hello everyone, Happy to finally present the Unbounce annual year in review for 2015. A little late but better than never. I would say that 2015 was a real transformative year for us. We had some wins, some losses, many firsts, and lots of learning. It’s the year we started to have trouble remembering everyone’s names, when diversity at Unbounce became a discussion, when we started thinking more long term, Read More...

A Story of Hunting and Hiring Uni(cro)ns: Bringing Michael Aagaard to Unbounce

I love wordplay jokes so you’re just going to have to sit back and suck up the misspelling in the title. It’s been on my mind for a while now. Despite its popularity, CRO, or Conversion Rate Optimization if you happen to be a Croatian national squinting your eyes asking WTF I’m talking about, is actually quite a fledgling discipline. Many folks – yours truly included – have been doing Read More...

The 5 Resolutions Every Marketer Needs to Make in 2015

Forget your date nights with the treadmill, the commitment to kale, or bringing your soggy paper bag lunch to work everyday. These New Year’s resolutions are admirable, but if you’re anything like me, they last about ten days and then you’re back to potato chips and Kraft Dinner cheat nights. So, what should you resolve to do this year? There’s plenty of options, but at Unbounce we think you’ll agree Read More...

My First Google+ Hangout On Air: Listening, Acting Human & Lessons Learned

I’ll be the first to admit it: I am not comfortable in front of the camera. I hate hearing my own voice or seeing myself on screen. But recently, an opportunity arose that I couldn’t pass up. So, last week I stepped out of my comfort zone (Oli knows what I’m talking about) to do something totally new in my role at Unbounce: I was a guest on my first Read More...