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My First Google+ Hangout On Air: Listening, Acting Human & Lessons Learned

I’ll be the first to admit it: I am not comfortable in front of the camera. I hate hearing my own voice or seeing myself on screen. But recently, an opportunity arose that I couldn’t pass up. So, last week I stepped out of my comfort zone (Oli knows what I’m talking about) to do something totally new in my role at Unbounce: I was a guest on my first Read More...

Last Month in Marketing: Pro199s +53%, Social Engagement +46% & Templates FTW

Before we dig into February performance… Some housekeeping. ‘Marketing Updates’ Update I’m switching things up a bit. From now on, I’ll be posting monthly Marketing updates (much like the Customer Success team does). Why? 2 reasons… And they’re good. It’s crazy. Since the launch of this blog, I’ve been posting weekly marketing updates (just as I was internally, before). Last week Corey dutifully stepped in for me while I was out of town. When I Read More...

Last Week in Marketing: +35% Free Signups, Designers Wanted & Please Sir, Cut the Crap

Last week was a ton of fun here at Unbounce, mostly because we were finally able to get the gears moving on what will be one of the biggest partnerships in Unbounce history. New Trial Starts are up 8% over last week but he big winner was signups for free, up 35%. Read More...

Last Week in Marketing : Content Wins, Blog Traffic +52% and Chuck Norris Eats It

Being picked up by Buffer's Content Suggestion tool, Reddit and sites like The Hipper Element and GrowthHackers has been driving some awesome growth for website, blog and social traffic. What's the common thread? Awesome new blog content, thanks to the keen eye (and pen! ..ok, keyboard)... Read More...

Last Week in Marketing: Pulling New Templates and New Friends Together

It was a positive week for trial starts; 319 NTS is a good week. In fact, on Jan 16th we saw 65! Awesome day. The not so great performers were some of the other metrics we recently added to these updates; subscribers and new community members in particular... Read More...

Last Week in Marketing: Pro99 Trials +93%, Community Growth +115% & New Blog Subscribers +200%

Seeing as the week of Jan 6th was everyone's first full week back at work, numbers are looking a little more inline with what we were seeing before the holidays. Not surprisingly, the week-over-week increases are high as a result -- but even outside of that, we saw some awesome and notable big wins: 460 new members of our social community (way to kill it, Tia), 713 new blog subscribers (we dig in to this below, but webinars FTW) and Pro99 New Trial Starts are up 93%, yay for the holidays being over! Err... Read More...